106 39 Co-Creating a Sustainable Bag F.K. Brandt DTU Process and Innovation, Technical University of Denmark ABSTRACT Worldwide production of plastic bags is estimated to be about one trillion pr. year and this is just plastic bags. When you add the rest of plastic used for food packaging the quantities of plastic trash is vast. Almost all of this is made of fossil fuel based LDPE plastic which is not a sustainable source nor is it biodegradable and because of this it bio-accumulate on land and in the oceans. Now new grocery store initiatives with 100% loose sale are spouting in the US and France with major success and now, in June, in Denmark as well. But if you don’t have packaging, how do you bring your groceries home? The state-of-the-art is Tupperware, jars, fabric bags or backpacks. But how many times have you forgotten to bring an old bag to the supermarket? Would you bring 5 jars of glass with you in your bag pack for everyday shopping? My project aims to create a solution for this which is sustainable for the environment and user needs. Needs such as comfortable shopping, easy transport on foot or with bicycle and securing availability in situations such as coming home from work or having forgotten bringing a used bag to the supermarket. I have made a deal with this new grocery store, LØS, to co-create a sustainable solution in the shop in cooperation with the customers. A customer segment eager to solve some of the great environmental problem. LØS Facebook page has 8000 likes already – months before the opening. I could not restrain myself either, so I have developed a concept to serve as a platform for development. The concept is a linen bag with two or four straps of fabric which enables the user to tie a handle it in in anyway desirable. As a shopping bag, shoulder bag or to a bicycle as a bicycle bag, which makes shopping easier, encourages bicycling and you won’t forget it if it’s strapped to your bike. This bag made of flax and have reduce CO2 emissions after the second time used, compared to using a regular plastic bag from Fakta. It is a multifunctional solution relevant to many other everyday transport situations as well. For instance, general shopping, moving some things from your apartment or a startup business that need some goods but is not able to afford a car. PRODUCTS AND SUSTAINABILITY FREE STYLE CONCEPT BACHELOR LEVEL COURSE / PROJECT
Grøn Dyst 2016
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